I’m always on the hunt for my ‘holy grail’ foundation and I thought that I’d found it… until my summer tan appeared and I needed to switch shades. Now I have found a near perfect solution that doesn’t break the bank. High street drugstore have never really met the high expectations I have, mainly as I struggle to get a perfect match. Brands cater well for caucasian skin but then add a deep tan and a mocha shade to tick the ‘global’ box. I’m happy to buy and mix 2 shades but only when the undertones are right. Here’s one foundation I love love love… Maybelline Dream Flawless Nude foundation.

Price: £5.99 (currently in Boots, currently on offer – buy one get one half price – across Maybelline range), £8.99 elsewhere
Volume: 20ml
Shades: 7 in UK, 12 in US

Ingredients: Dimethicone, Cyclohexasiloxane, Isododecane, Alcohol Denat, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Ethylhexyl Methoxycinnamate, Phenyl Trimethicone, Acrylates/ Polytrimethylsiloxymethacrylate Copolymer, PEG-10 Dimethicone, Disteardimonium Hectorite, Aqua / Water, Disodium Stearoyl Glutamate, Propylene Carbonate, Aluminum Hydroxide, [+/- May contain: CI 77891 / Titanium Dioxide, CI 77491, CI 77492, CI 77499 / Iron Oxides]

Sales blurb:
· Ultra-fine, lightweight formula that is 12 x finer can be applied like a face cream
· Blends instantly onto skin
· Gives impeccable yet undetectable coverage
· Coverage that is buildable but still looks and feels natural
· No heavy, caked-on effect
· Our special teardrop shaped applicator delivers the perfect amount of product for fuss-free application

The good
A few drops is all you need for sheer cover, a couple of swipes for medium or full cover. This little bottle goes a long way. It blends really quickly into the skin and once it’s blended, you’re pretty much set for the day. I have mixed up a little batch of tinted moisturiser for my holiday beauty bag by adding a few drops of this to my regular spf30 face cream.

It’s super light and feels weightless on the skin but as it’s more of a liquid pigment type product, it still gives medium coverage. For full cover you just need to buff one layer well before applying a little more where needed and buffing into the skin again.

The finish is a really natural skin finish. When I’m wearing it I often get compliments on how great my skin looks, not how great my make-up looks.

The staying power is really impressive for a drugstore brand. I have had up to 16 hours cover with this, even on warm days. On hot days, I do spritz face mist to cool myself down and it doesn’t disturb the foundation. This is due to the silicone base (dimethicone is main ingredient here) making it sweat resistant and long-wearing. Here’s a snap of me after about 16 hours wear.
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The bad
Shade range is a bit of a bugbear. The shades I use are 40 (Fawn) and 48 (Sun Beige). There is a shade in between but not available in the UK range. I therefore mix the 2 shades in Winter/ Spring and wear the darker shade in Summer after my skin has started to tan.

Their shade range in UK is bordering on discriminatory. It’s pretty shocking that the darkest shade available in the UK is my shade. Is it just me, or do the UK shades look very similar from light to dark? What does it matter? We’re all fair skinned over the pond in England right? Seriously, American brands need to up their game overseas.

What shade would Maybelline use for their British brand ambassadors like Jourdan Dunn? The argument of low demand is a poppycock and balderdash (stiff upper lip out in full force). According to 2014 ONS statistics, 23% of UK population are non-white. There is demand but low supply.

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It does have a slight chemical/ alcohol smell but this fades as soon as the product is blended onto skin. The other downside is that it does contain Titanium Dioxide (main culprit of ghostface flashback) but I have not had any flashback in my photos.

The verdict
Love love love the range of cover, price, longevity, size, value, finish of the Maybelline Flawless Nude foundation.
Hate the limitations of the shade range.

If you’re in the shade range, then you need to try this. It will change your beauty routine completely. I take 2 minutes on my morning make-up now. Foundation is seriously 30 seconds or less. Try it. You will not regret it.
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